Alex Osterwalder "A new approach to designing business models"

Approaches & methods See all

Alex Osterwalder "A new approach to designing business models"

Alex Osterwalder is the best-selling author of Business Model Generation. He tells us how organizations start approaching the challenge of designing business models in a radically new way. Companies learn how to test their business models upfront, iterating on the feedback received from their clients, thereby reducing the risk of failure.

Tagged with business, business model, canvas, car design, cost structure, customer contact, english, entrepreneurship, innovation, intrapreneurship, lausanne university, learning, lift11, play, productivity, simulation, sketching, solar industry, testing, tool
Approaches & methods
21:04
minutes | 2850 plays |
0 comments

Please rate this video to help other users find good content.

Comments
Creative Commons License
This work by Lift Conference is licensed under a Creative Commons Attribution-ShareAlike 2.5 Switzerland License.