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            <itunes:name>Lift Conference</itunes:name>
            <itunes:email>laurenthaug@gmail.com</itunes:email>
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        <title>Web &amp; Media</title>
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        <description>Talks on web, internet, social media, blogs, citizen journalism, online communities.</description>
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        <itunes:author>Lift Conference</itunes:author>
        <itunes:subtitle>The talks given at the Lift conference in video</itunes:subtitle>
        <itunes:summary>Lift gathers brilliant minds who share their ideas and insights on how digital technologies reshape society. </itunes:summary>
        <itunes:keywords>technology, innovation, digital, internet, web, conference</itunes:keywords>
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            <title>Sampo Karjaleinen "Open-ended play in Habbo Hotel"</title>
            <link>http://videos.liftconference.com/photo/1237251</link>
            <description>&lt;p&gt;Sampo Karjalainen is Chief Creative Officer at Sulake Corporation. He presents "Open-ended play in Habbo" at the LIFT07 conference in Geneva.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1237251"&gt;&lt;img src="http://videos.liftconference.com/889266/1237251/dc9cbbb87b344e5f7634bbfe62f94b40/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Mon, 25 Jul 2011 22:47:00 GMT</pubDate>
            <media:title>Sampo Karjaleinen "Open-ended play in Habbo Hotel"</media:title>
            <itunes:summary>Sampo Karjalainen is Chief Creative Officer at Sulake Corporation. He presents "Open-ended play in Habbo" at the LIFT07 conference in Geneva.</itunes:summary>
            <itunes:subtitle>Sampo Karjalainen is Chief Creative Officer at Sulake Corporation. He presents "Open-ended play in Habbo" at the LIFT07 conference in Geneva.</itunes:subtitle>
            <itunes:author>Lift Conference</itunes:author>
            <itunes:duration>19:52</itunes:duration>
            <media:description type="html">&lt;p&gt;Sampo Karjalainen is Chief Creative Officer at Sulake Corporation. He presents "Open-ended play in Habbo" at the LIFT07 conference in Geneva.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1237251"&gt;&lt;img src="http://videos.liftconference.com/889266/1237251/dc9cbbb87b344e5f7634bbfe62f94b40/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>Sulake</category>
            <category>english</category>
            <category>lift07</category>
        </item>
        <item>
            <title>Vlad Trifa "What about a web of things?"</title>
            <link>http://videos.liftconference.com/photo/1178361</link>
            <description>&lt;p&gt;The Internet of Things (IOT) has been portrayed as the ideal solution to many problems in various disciplines. After describing the problems with our current approaches to build the IOT, Vlad proposes his refined version of the IOT vision - the Web of Things.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1178361"&gt;&lt;img src="http://videos.liftconference.com/889266/1178361/719b0c519e34d1d29da2913b319aa4c8/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://videos.liftconference.com/photo/1178361</guid>
            <pubDate>Mon, 16 May 2011 10:03:45 GMT</pubDate>
            <media:title>Vlad Trifa "What about a web of things?"</media:title>
            <itunes:summary>The Internet of Things (IOT) has been portrayed as the ideal solution to many problems in various disciplines. After describing the problems with our current approaches to build the IOT, Vlad proposes his refined version of the IOT vision - the Web of Things.</itunes:summary>
            <itunes:subtitle>The Internet of Things (IOT) has been portrayed as the ideal solution to many problems in various disciplines. After describing the problems with our current approaches to build the IOT, Vlad proposes his refined version of the IOT vision - the Web of Things.</itunes:subtitle>
            <itunes:author>Lift Conference</itunes:author>
            <itunes:duration>18:22</itunes:duration>
            <media:description type="html">&lt;p&gt;The Internet of Things (IOT) has been portrayed as the ideal solution to many problems in various disciplines. After describing the problems with our current approaches to build the IOT, Vlad proposes his refined version of the IOT vision - the Web of Things.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1178361"&gt;&lt;img src="http://videos.liftconference.com/889266/1178361/719b0c519e34d1d29da2913b319aa4c8/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>english</category>
            <category>internet of things</category>
            <category>iot</category>
            <category>lift11</category>
            <category>networked objects</category>
            <category>singapore</category>
            <category>ubicomp</category>
            <category>web of things</category>
        </item>
        <item>
            <title>Brian Solis "Social currencies"</title>
            <link>http://videos.liftconference.com/photo/1179709</link>
            <description>&lt;p&gt;Brian Solis discusses the notion of social currency, how the activity we have on social networks helps build an important asset: social capital.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1179709"&gt;&lt;img src="http://videos.liftconference.com/889267/1179709/1f8579a2c7c782a60b34763f71c1c959/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://videos.liftconference.com/photo/1179709</guid>
            <pubDate>Mon, 09 May 2011 09:50:50 GMT</pubDate>
            <media:title>Brian Solis "Social currencies"</media:title>
            <itunes:summary>Brian Solis discusses the notion of social currency, how the activity we have on social networks helps build an important asset: social capital.</itunes:summary>
            <itunes:subtitle>Brian Solis discusses the notion of social currency, how the activity we have on social networks helps build an important asset: social capital.</itunes:subtitle>
            <itunes:author>Lift Conference</itunes:author>
            <itunes:duration>21:07</itunes:duration>
            <media:description type="html">&lt;p&gt;Brian Solis discusses the notion of social currency, how the activity we have on social networks helps build an important asset: social capital.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1179709"&gt;&lt;img src="http://videos.liftconference.com/889267/1179709/1f8579a2c7c782a60b34763f71c1c959/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="http://videos.liftconference.com/v.ihtml/player.html?token=1f8579a2c7c782a60b34763f71c1c959&amp;source=podcast&amp;photo%5fid=1179709" width="645" height="363" type="text/html" medium="video" duration="1267" isDefault="true" expression="full"/>
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            <category>aspiration</category>
            <category>authority</category>
            <category>brand</category>
            <category>capital</category>
            <category>credit</category>
            <category>currency</category>
            <category>egosystem</category>
            <category>english</category>
            <category>facebook</category>
            <category>influence</category>
            <category>klout</category>
            <category>lift11</category>
            <category>media</category>
            <category>peerindex</category>
            <category>personal</category>
            <category>popularity</category>
            <category>quora</category>
            <category>rapLeaf</category>
            <category>reach</category>
            <category>reciprocity</category>
            <category>recognition</category>
            <category>relationship</category>
            <category>relevance</category>
            <category>reputation</category>
            <category>social</category>
            <category>stature</category>
            <category>trust</category>
            <category>twitter</category>
            <category>web</category>
        </item>
        <item>
            <title>Tiffany St James "How to encourage involvement in online communities"</title>
            <link>http://videos.liftconference.com/photo/1179720</link>
            <description>&lt;p&gt;Tiffany talks about how people are using online communities to galvanise like-minded participants into action and what we can learn from grass-roots community collaboration to support our own endeavours.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1179720"&gt;&lt;img src="http://videos.liftconference.com/889266/1179720/13c0057ab69552e4c9bd146f71d0235c/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://videos.liftconference.com/photo/1179720</guid>
            <pubDate>Fri, 06 May 2011 14:59:22 GMT</pubDate>
            <media:title>Tiffany St James "How to encourage involvement in online communities"</media:title>
            <itunes:summary>Tiffany talks about how people are using online communities to galvanise like-minded participants into action and what we can learn from grass-roots community collaboration to support our own endeavours.</itunes:summary>
            <itunes:subtitle>Tiffany talks about how people are using online communities to galvanise like-minded participants into action and what we can learn from grass-roots community collaboration to support our own endeavours.</itunes:subtitle>
            <itunes:author>Lift Conference</itunes:author>
            <itunes:duration>20:33</itunes:duration>
            <media:description type="html">&lt;p&gt;Tiffany talks about how people are using online communities to galvanise like-minded participants into action and what we can learn from grass-roots community collaboration to support our own endeavours.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1179720"&gt;&lt;img src="http://videos.liftconference.com/889266/1179720/13c0057ab69552e4c9bd146f71d0235c/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>action”</category>
            <category>advertising</category>
            <category>blog</category>
            <category>brand</category>
            <category>bureau”</category>
            <category>campaign</category>
            <category>circumstance”</category>
            <category>collaborative</category>
            <category>commentator</category>
            <category>communication”</category>
            <category>communities</category>
            <category>communities”</category>
            <category>conduct”</category>
            <category>connect</category>
            <category>conversation</category>
            <category>creator</category>
            <category>ecrm</category>
            <category>engagement</category>
            <category>engagement”</category>
            <category>english</category>
            <category>footprint</category>
            <category>forum</category>
            <category>forum”</category>
            <category>hyperlocal</category>
            <category>index”</category>
            <category>interest”</category>
            <category>kpi</category>
            <category>lift</category>
            <category>lift 11</category>
            <category>lift11</category>
            <category>lurker</category>
            <category>management”</category>
            <category>media”</category>
            <category>metrics</category>
            <category>mobs”</category>
            <category>moderator</category>
            <category>network”</category>
            <category>of</category>
            <category>ownership”</category>
            <category>participation</category>
            <category>place”</category>
            <category>practice”</category>
            <category>recommendation</category>
            <category>recommendation”</category>
            <category>research”</category>
            <category>responsibility”</category>
            <category>share</category>
            <category>social</category>
            <category>strategy”</category>
            <category>trust</category>
            <category>web</category>
            <category>“brand</category>
            <category>“code</category>
            <category>“community</category>
            <category>“corporate</category>
            <category>“cost</category>
            <category>“crisis</category>
            <category>“exit</category>
            <category>“fan</category>
            <category>“global</category>
            <category>“internet</category>
            <category>“like-minded”</category>
            <category>“online</category>
            <category>“peer-to-peer”</category>
            <category>“smart</category>
            <category>“social</category>
            <category>“tracking</category>
        </item>
        <item>
            <title>Chris Heathcote "The invisible communities"</title>
            <link>http://videos.liftconference.com/photo/1179372</link>
            <description>&lt;p&gt;After a brief history of community building on the Internet and how this has changed as web bulletin board and forum communities have become the place for communities of interest to gather, Chris looks at how communities can emerge even without the foresight or wish of the site operators.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1179372"&gt;&lt;img src="http://videos.liftconference.com/889266/1179372/2d166cb0e309f8be20465874c57e2095/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://videos.liftconference.com/photo/1179372</guid>
            <pubDate>Wed, 04 May 2011 10:44:23 GMT</pubDate>
            <media:title>Chris Heathcote "The invisible communities"</media:title>
            <itunes:summary>After a brief history of community building on the Internet and how this has changed as web bulletin board and forum communities have become the place for communities of interest to gather, Chris looks at how communities can emerge even without the foresight or wish of the site operators.</itunes:summary>
            <itunes:subtitle>After a brief history of community building on the Internet and how this has changed as web bulletin board and forum communities have become the place for communities of interest to gather, Chris looks at how communities can emerge even without the foresight or wish of the site operators.</itunes:subtitle>
            <itunes:author>Lift Conference</itunes:author>
            <itunes:duration>16:03</itunes:duration>
            <media:description type="html">&lt;p&gt;After a brief history of community building on the Internet and how this has changed as web bulletin board and forum communities have become the place for communities of interest to gather, Chris looks at how communities can emerge even without the foresight or wish of the site operators.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1179372"&gt;&lt;img src="http://videos.liftconference.com/889266/1179372/2d166cb0e309f8be20465874c57e2095/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>community</category>
            <category>english</category>
            <category>gaydar</category>
            <category>grindr</category>
            <category>internet</category>
            <category>iphone</category>
            <category>lift11</category>
            <category>online communities</category>
            <category>social media</category>
        </item>
        <item>
            <title>David Galbraith "Four trends for the digital world"</title>
            <link>http://videos.liftconference.com/photo/1168970</link>
            <description>&lt;p&gt;David Galbraith is a former architect turned internet entrepreneur. He helped incubate Yelp.com and was one of the authors of the RSS 1.0 specifications. He talks about four trends for the digital world: people vs. celebrities, people vs. robots (recommendations from friends replace algorithmic results), people powered design (consumer Internet products are better than professional ones) and public vs. corporate networks.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1168970"&gt;&lt;img src="http://videos.liftconference.com/889266/1168970/32c4b1fa61ae66ee6cdb73103bb1a89d/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://videos.liftconference.com/photo/1168970</guid>
            <pubDate>Tue, 29 Mar 2011 10:00:00 GMT</pubDate>
            <media:title>David Galbraith "Four trends for the digital world"</media:title>
            <itunes:summary>David Galbraith is a former architect turned internet entrepreneur. He helped incubate Yelp.com and was one of the authors of the RSS 1.0 specifications. He talks about four trends for the digital world: people vs. celebrities, people vs. robots (recommendations from friends replace algorithmic results), people powered design (consumer Internet products are better than professional ones) and public vs. corporate networks.</itunes:summary>
            <itunes:subtitle>David Galbraith is a former architect turned internet entrepreneur. He helped incubate Yelp.com and was one of the authors of the RSS 1.0 specifications. He talks about four trends for the digital world: people vs. celebrities, people vs. robots (recommendations from friends replace algorithmic results), people powered design (consumer Internet products are better than professional ones) and public vs. corporate networks.</itunes:subtitle>
            <itunes:author>Lift Conference</itunes:author>
            <itunes:duration>14:57</itunes:duration>
            <media:description type="html">&lt;p&gt;David Galbraith is a former architect turned internet entrepreneur. He helped incubate Yelp.com and was one of the authors of the RSS 1.0 specifications. He talks about four trends for the digital world: people vs. celebrities, people vs. robots (recommendations from friends replace algorithmic results), people powered design (consumer Internet products are better than professional ones) and public vs. corporate networks.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1168970"&gt;&lt;img src="http://videos.liftconference.com/889266/1168970/32c4b1fa61ae66ee6cdb73103bb1a89d/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>algorithms</category>
            <category>celebrities</category>
            <category>design</category>
            <category>digital</category>
            <category>english</category>
            <category>internet</category>
            <category>lift11</category>
            <category>long tail</category>
            <category>networks</category>
            <category>people</category>
            <category>telcos</category>
            <category>trends</category>
            <category>web</category>
            <category>youtube</category>
        </item>
        <item>
            <title>Matthias Lüfkens "Twitter democracy"</title>
            <link>http://videos.liftconference.com/photo/1169541</link>
            <description>&lt;p&gt;Twitter is the preferred channel for quick banter for over 175 million users around the world including our political leaders. Over half of the heads of states and governments of the G20 meeting in Seoul on November 11 and 12 have an official Twitter account (&lt;a href="http://twitter.com/Davos/G20"&gt;http://twitter.com/Davos/G20&lt;/a&gt;).&lt;br /&gt;
Some like @BarackObama have 5.5 million followers, while others such as the French Presidency only have 6,600. All other G20 leaders are somewhere in between and yes, you’ve guessed it, none of them tweet personally. What’s interesting though is not who has the most followers, but rather who follows who.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1169541"&gt;&lt;img src="http://videos.liftconference.com/889266/1169541/db90ddfd211439b5abba75244217c1e4/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://videos.liftconference.com/photo/1169541</guid>
            <pubDate>Tue, 15 Mar 2011 10:30:34 GMT</pubDate>
            <media:title>Matthias Lüfkens "Twitter democracy"</media:title>
            <itunes:summary>Twitter is the preferred channel for quick banter for over 175 million users around the world including our political leaders. Over half of the heads of states and governments of the G20 meeting in Seoul on November 11 and 12 have an official Twitter account (http://twitter.com/Davos/G20).
Some like @BarackObama have 5.5 million followers, while others such as the French Presidency only have 6,600. All other G20 leaders are somewhere in between and yes, you’ve guessed it, none of them tweet personally. What’s interesting though is not who has the most followers, but rather who follows who.</itunes:summary>
            <itunes:subtitle>Twitter is the preferred channel for quick banter for over 175 million users around the world including our political leaders. Over half of the heads of states and governments of the G20 meeting in Seoul on November 11 and 12 have an official Twitter account (http://twitter.com/Davos/G20).
Some like @BarackObama have 5.5 million followers, while others such as the French Presidency only have 6,600. All other G20 leaders are somewhere in between and yes, you’ve guessed it, none of them tweet personally. What’s interesting though is not who has the most followers, but rather who follows who.</itunes:subtitle>
            <itunes:author>Lift Conference</itunes:author>
            <itunes:duration>05:19</itunes:duration>
            <media:description type="html">&lt;p&gt;Twitter is the preferred channel for quick banter for over 175 million users around the world including our political leaders. Over half of the heads of states and governments of the G20 meeting in Seoul on November 11 and 12 have an official Twitter account (&lt;a href="http://twitter.com/Davos/G20"&gt;http://twitter.com/Davos/G20&lt;/a&gt;).&lt;br /&gt;
Some like @BarackObama have 5.5 million followers, while others such as the French Presidency only have 6,600. All other G20 leaders are somewhere in between and yes, you’ve guessed it, none of them tweet personally. What’s interesting though is not who has the most followers, but rather who follows who.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1169541"&gt;&lt;img src="http://videos.liftconference.com/889266/1169541/db90ddfd211439b5abba75244217c1e4/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <enclosure url="http://videos.liftconference.com/889266/1169541/db90ddfd211439b5abba75244217c1e4/video_medium/podcast/matthias-lfkens-twitter-video.mp4" type="video/mp4" length="37558310"/>
            <category>diplomacy</category>
            <category>english</category>
            <category>g20</category>
            <category>geopolitics</category>
            <category>global</category>
            <category>lift11</category>
            <category>open stage</category>
            <category>politics</category>
            <category>social media</category>
            <category>twitter</category>
            <category>wef</category>
            <category>world leaders</category>
        </item>
        <item>
            <title>Azeem Azhar "Online communities and reputation management"</title>
            <link>http://videos.liftconference.com/photo/1176038</link>
            <description>&lt;p&gt;With billions of people who can connect with each other almost instantly, the community is global - even smaller communities are global in scale. In a market of voices, how do you help people 'Connect Better'? What you want to build is a lingua franca, a common currency that allows reputation to be portable.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1176038"&gt;&lt;img src="http://videos.liftconference.com/889266/1176038/d41b555deb7d081e2a5be7f7082c89dc/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://videos.liftconference.com/photo/1176038</guid>
            <pubDate>Thu, 10 Mar 2011 23:53:00 GMT</pubDate>
            <media:title>Azeem Azhar "Online communities and reputation management"</media:title>
            <itunes:summary>With billions of people who can connect with each other almost instantly, the community is global - even smaller communities are global in scale. In a market of voices, how do you help people 'Connect Better'? What you want to build is a lingua franca, a common currency that allows reputation to be portable.</itunes:summary>
            <itunes:subtitle>With billions of people who can connect with each other almost instantly, the community is global - even smaller communities are global in scale. In a market of voices, how do you help people 'Connect Better'? What you want to build is a lingua franca, a common currency that allows reputation to be portable.</itunes:subtitle>
            <itunes:author>Lift Conference</itunes:author>
            <itunes:duration>20:19</itunes:duration>
            <media:description type="html">&lt;p&gt;With billions of people who can connect with each other almost instantly, the community is global - even smaller communities are global in scale. In a market of voices, how do you help people 'Connect Better'? What you want to build is a lingua franca, a common currency that allows reputation to be portable.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1176038"&gt;&lt;img src="http://videos.liftconference.com/889266/1176038/d41b555deb7d081e2a5be7f7082c89dc/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <media:thumbnail url="http://videos.liftconference.com/889266/1176038/d41b555deb7d081e2a5be7f7082c89dc/standard" width="645" height="362"/>
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            <enclosure url="http://videos.liftconference.com/889266/1176038/d41b555deb7d081e2a5be7f7082c89dc/video_medium/podcast/azeem-azhar-online-communities-video.mp4" type="video/mp4" length="144401326"/>
            <category>english</category>
            <category>identity</category>
            <category>lift11</category>
            <category>online communities</category>
            <category>ranking</category>
            <category>reputation</category>
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        <item>
            <title>Robert Scoble "Trends and Projects from Silicon Valley"</title>
            <link>http://videos.liftconference.com/photo/1179654</link>
            <description>&lt;p&gt;Robert Scoble shares his latest discoveries (as of February 2011) while checking out start-ups in Silicon Valley and Western Europe. A technical evangelist and author, he's best known for his blog, Scobleizer.com.&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;In this talk, he argues that we're in a tech bubble again, at a point when several start-ups had raised several million dollars. But we need to consider what are the drivers this time round? Smartphones, huge growth in social media platforms, and new customers using emerging platforms.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1179654"&gt;&lt;img src="http://videos.liftconference.com/889266/1179654/3184860c9eb286ef5fd858fb342f74e4/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://videos.liftconference.com/photo/1179654</guid>
            <pubDate>Tue, 15 Feb 2011 17:18:03 GMT</pubDate>
            <media:title>Robert Scoble "Trends and Projects from Silicon Valley"</media:title>
            <itunes:summary>Robert Scoble shares his latest discoveries (as of February 2011) while checking out start-ups in Silicon Valley and Western Europe. A technical evangelist and author, he's best known for his blog, Scobleizer.com.
In this talk, he argues that we're in a tech bubble again, at a point when several start-ups had raised several million dollars. But we need to consider what are the drivers this time round? Smartphones, huge growth in social media platforms, and new customers using emerging platforms.</itunes:summary>
            <itunes:subtitle>Robert Scoble shares his latest discoveries (as of February 2011) while checking out start-ups in Silicon Valley and Western Europe. A technical evangelist and author, he's best known for his blog, Scobleizer.com.
In this talk, he argues that we're in a tech bubble again, at a point when several start-ups had raised several million dollars. But we need to consider what are the drivers this time round? Smartphones, huge growth in social media platforms, and new customers using emerging platforms.</itunes:subtitle>
            <itunes:author>Lift Conference</itunes:author>
            <itunes:duration>19:11</itunes:duration>
            <media:description type="html">&lt;p&gt;Robert Scoble shares his latest discoveries (as of February 2011) while checking out start-ups in Silicon Valley and Western Europe. A technical evangelist and author, he's best known for his blog, Scobleizer.com.&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;In this talk, he argues that we're in a tech bubble again, at a point when several start-ups had raised several million dollars. But we need to consider what are the drivers this time round? Smartphones, huge growth in social media platforms, and new customers using emerging platforms.&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1179654"&gt;&lt;img src="http://videos.liftconference.com/889266/1179654/3184860c9eb286ef5fd858fb342f74e4/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="http://videos.liftconference.com/v.ihtml/player.html?token=3184860c9eb286ef5fd858fb342f74e4&amp;source=podcast&amp;photo%5fid=1179654" width="645" height="363" type="text/html" medium="video" duration="1151" isDefault="true" expression="full"/>
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            <enclosure url="http://videos.liftconference.com/889266/1179654/3184860c9eb286ef5fd858fb342f74e4/video_medium/podcast/robert-scoble-trends-and-video.mp4" type="video/mp4" length="136235673"/>
            <category>blogger</category>
            <category>english</category>
            <category>lift11</category>
            <category>robert scoble</category>
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            <category>silicon valley</category>
            <category>social media</category>
            <category>startups</category>
            <category>trends</category>
            <category>web</category>
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        <item>
            <title>Philippe Gendret "Monetization of media"</title>
            <link>http://videos.liftconference.com/photo/1179298</link>
            <description>&lt;p&gt;Readers are slowly but surely migrating to digital reading, but what are the realities of usages of mobiles and tablets? How can media monetize their content and find a sustainable model on the free internet? What are the challenges facing editors in the digital world?&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1179298"&gt;&lt;img src="http://videos.liftconference.com/889267/1179298/d7e3e94a1909e000d29cb0d166c14b44/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://videos.liftconference.com/photo/1179298</guid>
            <pubDate>Tue, 15 Feb 2011 16:28:20 GMT</pubDate>
            <media:title>Philippe Gendret "Monetization of media"</media:title>
            <itunes:summary>Readers are slowly but surely migrating to digital reading, but what are the realities of usages of mobiles and tablets? How can media monetize their content and find a sustainable model on the free internet? What are the challenges facing editors in the digital world?</itunes:summary>
            <itunes:subtitle>Readers are slowly but surely migrating to digital reading, but what are the realities of usages of mobiles and tablets? How can media monetize their content and find a sustainable model on the free internet? What are the challenges facing editors in the digital world?</itunes:subtitle>
            <itunes:author>Lift Conference</itunes:author>
            <itunes:duration>20:17</itunes:duration>
            <media:description type="html">&lt;p&gt;Readers are slowly but surely migrating to digital reading, but what are the realities of usages of mobiles and tablets? How can media monetize their content and find a sustainable model on the free internet? What are the challenges facing editors in the digital world?&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.liftconference.com/photo/1179298"&gt;&lt;img src="http://videos.liftconference.com/889267/1179298/d7e3e94a1909e000d29cb0d166c14b44/standard" width="645" height="362"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="http://videos.liftconference.com/v.ihtml/player.html?token=d7e3e94a1909e000d29cb0d166c14b44&amp;source=podcast&amp;photo%5fid=1179298" width="645" height="363" type="text/html" medium="video" duration="1217" isDefault="true" expression="full"/>
            <media:thumbnail url="http://videos.liftconference.com/889267/1179298/d7e3e94a1909e000d29cb0d166c14b44/standard" width="645" height="362"/>
            <itunes:image href="http://videos.liftconference.com/889267/1179298/d7e3e94a1909e000d29cb0d166c14b44/standard/thumbnail.jpg"/>
            <enclosure url="http://videos.liftconference.com/889267/1179298/d7e3e94a1909e000d29cb0d166c14b44/video_medium/podcast/philippe-gendret-monetization-video.mp4" type="video/mp4" length="144100041"/>
            <category>codex project</category>
            <category>edipresse</category>
            <category>english</category>
            <category>i-rex</category>
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            <category>lift11</category>
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            <category>mobile</category>
            <category>monetization</category>
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            <category>newspapers</category>
            <category>tablets</category>
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