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Philippe Gendret "Monetization of media"

Readers are slowly but surely migrating to digital reading, but what are the realities of usages of mobiles and tablets? How can media monetize their content and find a sustainable model on the free internet? What are the challenges facing editors in the digital world?

20:17 minutes
Tags: codex project, edipresse, english, i-rex, ipad, lift11, media, mobile, monetization, new media, newspapers, tablets

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